![]() ![]() ![]() This dismissal of older women is found even in anime, where infamous “Christmas cake” jokes devalue the worth of any woman who dares to be unmarried and over 25, an idiom which is thankfully being phased out. Wolf explains that the media “ignore older women or pretend they don’t exist: magazines try to avoid photographs of older women, and when they feature celebrities who are over sixty, ‘retouching artists’ conspire to ‘help’ beautiful women look more beautiful i.e., less their age.” (p83) Wolf also explains that the beauty myth keeps women self-focused and self-doubting. Naomi Wolf’s The Beauty Myth explains that youth and beauty are so interconnected that older women are cast aside and seen as worthless, such that they are rarely even seen in media. ![]() In dominant social narratives, beauty represents youth, and young and beautiful is the most important thing for a woman to be.
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